EAST LONGMEADOW, Mass.Excel Dryer, Inc., manufacturer of the XLERATOR® Hand Dryer, has added a new director of marketing to the team. A seasoned professional with 24 years of experience, Tony Ieraci will be responsible for helping Excel Dryer create and execute long-term marketing strategies that will help grow the brand.

“We are excited to have Tony join us and bring innovative and exciting ideas to Excel,” said William Gagnon, vice president of sales and marketing at Excel Dryer. “With the majority of his professional life spent working in marketing and communications for industrial manufacturers, we are eager to see what he can do in this position.”

Ieraci, has a bachelor’s in business administration and a master’s in marketing from Western New England University. He has spent the last two decades working in marketing and communications for leading manufacturers like Scapa North America and Dymax Corporation. Ieraci will now head up the marketing team at Excel Dryer to develop and implement effective global communication plans that advance the company’s business goals and objectives.

“Excel Dryer is a perfect fit for me, and I couldn’t be happier working for a company that makes a reliable, sustainable product in the USA,” said Ieraci. “Excel has done incredible work in creating innovative industry-leading products, and I’m excited be part of the team and contribute to the company’s continued growth.”

To learn more about Excel Dryer, Inc. and its products, please visit exceldryer.com.

About Excel Dryer, Inc.
Excel Dryer has been manufacturing the finest American-made hand dryers for more than 50 years. The family-owned and -operated company revolutionized the industry with the invention of the patented XLERATOR® Hand Dryer that created the high-speed, energy-efficient hand dryer category and set a new standard for performance, reliability and customer satisfaction. Excel Dryer prides itself on offering the best customer service and making hygienic, cost-effective and sustainable products people can depend on. Available for distribution worldwide, Excel Dryer products can be purchased through an established network of sales representatives who call on more than 5,000 distributors globally. Learn more about Excel Dryer’s hand dryer